What have you learned from your audience feedback?

This the the third question; I presented these as posters. To view larger images click on the link below the images to access them at Glogster.






 


After the final product was completed. We decided to post it on YouTube and the social networking site, Facebook so we could receive some vital feedback. This is what came back:

Despite the lack of comments on YouTube, we enjoyed more feedback from Facebook:

This image shows alone that our music video received 26 'likes', meaning that already 26 people enjoyed watching our product.

From these, you can clearly see that everyone that commented on the video was very complimentary of our work. I have learnt that keeping a music video fun and exciting proves successful, definitely for a younger audience. The effects and clever features seemed to have captured the hearts and minds of the viewer as the comments show. Furthermore, I feel that our feedback has taught me that producing a video as professionally as possible ensures great respect within the viewers.

Album cover

As a result of my research of album covers in a similar genre to that of The Script, I initially decided that this photo (that was taken on-set before filming) would present an ideal background for my album cover. 

Despite the simplicity of the photo itself, the sepia colour mode contributes with the excellent shot to present an album cover similar to those researched.






















However, I found it is essential that an album cover has to stand-out amongst others if the album is unknown to some consumers and therefore decided not to go ahead with this idea.

In what ways does your media product use, develop or challenge forms and conventions of real media products?

My media product uses typical conventions of real music videos to ensure success in its entirety. I feel that it is vital that my product included some key forms and conventions of examples of music videos that have already been produced and are out, making money in the market.

We decided that our video would follow a narrative-based structure since my research had led me to the conclusion that song video's that are centered on the themes of love and relationships, contain a storyline with a clear plot and normally a happy ending. This is usually due to the fact that the intended target audiences are young females and normally teenage girls who admire a simple, love storyline. The media product I produced use and follow these certain conventions.

Our product includes a typical love story.



This is similar in many current products



Well-known landmarks in famous cities is a convention that many successful music video’s use as they add a further sense of professionalism to their work. Consequently, we decided that various shots around London’s landmarks would easily fit in with the prestige of products presently in the market and also show there is a serious element about the product.

Famous sites add prestige

Throughout the video, the footage cuts to various shots and angles of the band which is another typical device of music videos of a band.

We decided to include a shot of the plug going into the amp along with digectic sound and a shot of the band members leaving the scene once the song had finished to give our product a different dimension for the viewer.

We felt that these methods developed the shots of the band simply playing and almost allows the viewer to connect with the band members so they feel like they are normal people.

Since the boyfriend and girlfriend in the video have many parallels and present the fact they are in the exact same position as each other and feeling the same emotions, I decided that to develop normal forms and conventions of real music videos, good effects had to be used. To make our product more than a simple production we used, a split-screen followed by a fade-out and a scene in black and white, to highlight an unique feature.

However, I realised that to make a successful music video, not only do you have to appeal to your target audience but the product has to be different from all other products currently out. This might seem tough but I feel we have made relevant decisions and included clever features within our product so that forms and conventions are ultimately challenged.

The lead singer of the video is in fact also the male character in the storyline. This was deliberately done to not only differeniate from other music videos, but to appeal to the intended audience a bit more. 

Furthermore, we included an effect that is not normaly present in a reltionship-themed video. The 'reverse speed' effect we used was done to keep the minds of the audience interested but ultimately excited.

Overall, I feel that our media product successfully uses and develops forms and conventions of real media products so that it fits in with the current work that is out on music channels and on the interent, making money. Yet, I feel that this music video also challenges typical methods to make it unique whilst continuously appealing to our target audience.

Album Cover research

I used the website http://www.last.fm/ to gather a list of band's similar to that of 'The Script' in terms of target audience and genre. Then, I research previous album covers those bands had released, including 'The Script':

  The Script

Scouting for Girls

The Fray

Kings of Leon
















The album covers shown in this document are of bands similar to 'The Script' in terms of genre and image. Their target audiences are comparable as they generally look to a young, teenage fan base (apart from Kings of Leon).

There is a viable connection between all of these album covers apart from two which is that they have the same or similar colour schemes of a dusty brown. Despite their look being simple, it is clear that the album covers portray a sense of beautiful artwork that can be apreciated.

Minutes 10/11/10

• Alan concentrating on video that have influenced him in his plans for a music video. He went on to research the best selling albums.


• Adam finalised our storyline and type of shots. Then made a presentation on album covers. He also created and handed out a questionnaire.


• Alex carried on his “summary of ideas”. This included his influence from other music videos with reviews from critics and fans. With his own summary on his view of the video and what can be taken out and used for our own video.


• Josh made a presentation about album covers which included a top ten of what needs to be considered to make a successful album cover.

Copy of Meaning behind the words on Prezi

Wordle

Here is a wordle on the first words that come to someone's head when told the title'For The First Time'.

Science & Faith

Science & Faith

 It was released in Ireland on 10 September 2010. It was preceded by the lead single, "For the First Time" on 3 September 2010. It debuted at number one in Ireland and United Kingdom, selling 70,816 copies in its first week in the UK. In the US, Science & Faith debuted at number three on the Billboard 200 with first-week sales of of 49,000 copies.

The first single to be taken from the album is "For the First Time", which was released in Ireland on 3 September 2010 and in the UK on 5 September 2010. It debuted at number one in Ireland, becoming their first number-one single. The song reached number five on the UK Singles Chart in its first week, rising to number four the following week.

http://en.wikipedia.org/wiki/Science_%26_Faith

For The First Time

"For the First Time" is a song by Irish alternative rock band The Script. Written by band members Danny O'Donoghue and Mark Sheehan, the song was released on August 20, 2010 as the lead single from the band's second studio album Science & Faith. It debuted at number one on the Irish Singles Chart, becoming The Script's first number-one single.

Danny O'Donoghue of The Script told the story behind the song in an interview with Merrick, Dools & Ricki-Lee on Sydney radio station Nova 96.9. Said O'Donoghue: "The song 'For the First Time' was about a time when we got back after touring around the world. We wanted to press palms with the people who had really gotten us there, and we got home and realised there's a stark reality out there, the recession, people are losing their jobs and their valuable things, and we thought, it almost pales in comparison to your news. We started the song, and it ended up being a bit bleak and we felt we really needed a great message in these, to turn it around... so we needed a message of hope, as people are being stripped of all these things they're realising what's really important. It's all about going back to basics: drinking cheap wine, eating your dinner off the floor. That's when you meet each other for the first time, when you have nothing."

For The First Time video

The music video features band members of The Script within a studio and clips of a couple who have emigrated from Ireland to New York. One of the characters in the music video is played by Eve Hewson, daughter of U2's Bono.

http://en.wikipedia.org/wiki/For_the_First_Time_(The_Script_song)

http://www.youclubvideo.com/video/130231/the-script-for-the-first-time

'The Script's' image

 

•  The Script are a very casual, trendy band and have a massive appeal to teenagers.
• ·      Their style is youthful rugged look
• ·      They wear loose t-shirts and denim and leather jackets and jeans
• ·      The lead singer is the stand-out member in all band photos

Forum feedback

Here, I have become a member of The Scripts forum where I started a thread explaining what out brief was for our music video. I went on to say what our basic storyline is then I asked whether they thought this was a good idea that is also relevant to the song. Seeing as the main majority of members of the forum are huge 'The Script' fans I feel that I can get some first-rate feedback in terms of target audience.

Minutes 03/11/2010

Today we finalised our storyline for our A2 media coursework – a music video.

• We were first briefed by Mr Beeston about ways in which we could improve our year 12 coursework in both the planning and analysis. This inspired us to plan much better and in more depth than we did last year to ensure that this years coursework is flawless.

• Following Mr Beeston’s brief we got into our group, consisting of Alan, Alex, Josh and myself, and began to confirm our storyline. We already had a rough outline of what is going to happen due to my power point presentation from last week we just needed to get it down in detail.

• Josh printed out a copy of the lyrics to help us tie in the storyline with the words being sung, this will help us create a better music video and make it more meaningful. We wanted to make scenes link to lyrics but realised that they didn’t need to for every line as that would be too complex and limit our creativity.

• After coming back from our mid-lesson break we split up the group to enable us to maximise our work. Myself, Josh and Alex continued to finalise the storyline and note down key details, shots, setting and mis-en-scene. Alan decided to do some research into setting, costumes and instruments to use for shots of the band. Alan doing this research will allow us to gain more ideas for the video and broaden our knowledge in the world of music videos.

• At the end of the lesson the final storyline was nearly complete and Alan had done some good research into our target audience, looking at age groups and ways in which we could appeal to them.

Our tasks for next week are to finish the storyline, start to look at our settings and ask people to take part in the video.